It's always nice to hear from Ricardo Montalban. He did the voiceover at the end of the talking-lions Taco Bell commercial, and has collaborated with them since 1999.
He's also appeared in commercials for Maxwell House and Dunkin' Donuts, not to mention his work with the Chrysler Cordoba ("fine Corinthian leather").
More trivia from wikipedia.org: Montalban has stated that when he first arrived in Hollywood, studios wanted to change his name to Ricky Martin.
As I recall, it was "RICH Corinthian leather".