Chicago Sun-Times
with sports reporters Daryl Van Schouwen and Chris De Luca

White Sox, U of I team up for promotions

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Chicago White Sox Media Relations

The White Sox and the University of Illinois have formed a cross-promotional relationship where Illini fans will receive special offers to selected games, suites, group sales, and patio parties.

The White Sox also will play host to a special "Illini Day" on Friday, June 1 vs. the Mariners at 7:10 p.m. Fans will have the opportunity to participate in a pregame parade and wear their orange while enjoying a trademark fireworks display after the game.

"There are a lot of sports fans in the Chicago area, Central Illinois and Northwest Indiana who root for the Fighting Illini and the White Sox," said Brooks Boyer, White Sox senior vice president of marketing and ticket sales. "To build a bridge between Champaign and Chicago, bringing the fan bases together, makes sense as we both open our gates to allow more fans to enjoy our games."

"We are very excited to announce our relationship with the White Sox," UI athletics director Mike Thomas said. "We feel this will increase Illinois exposure in Chicago, and allow some great opportunities for fans to experience exciting baseball at U.S. Cellular Field."

In addition, the White Sox fans will receive special offers and incentives for Illini sporting events. To purchase tickets for "Illini Night" or for more information, fans should visit or call (312) 674-1000.

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I am a huge Illin fan and a huge Sox fan as well. The two fan bases share something in common: Neither support losing teams- as opposed to our north-side brethern.
Richard- from Champaign

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This page contains a single entry by Daryl Van Schouwen published on February 29, 2012 7:16 PM.

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