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Trump blows it in "Celebrity Apprentice," Political Consultant Edition

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WASHINGTON -- Suppose Donald Trump presided over a "Celebrity Apprentice" with the rival contestants running political consulting firms.

Suppose the assignment was to plan the roll out, the messaging and the multi-platform free media play for the day Mitt Romney clinched the GOP nomination.

That would be Tuesday, with a Texas primary victory putting Romney over the 1,144 delegates he needed to make it official at the Republican convention in Tampa.

Of course, by now there was no suspense, since we've known for some time that Romney would be running against President Barack Obama in November.

So lets get back to supposing what "Celebrity Apprentice, Political Consultant Edition" would make of the challenge, to dress up ho-hum clinch day to get Romney some positive buzz.

Suppose Romney was scheduled to appear at a mega-buck fund-raiser in Las Vegas on Tuesday where the host, a successful real estate mogul, believes there are "major questions" over whether Obama was born in the United States.

Suppose that host was the same man who last year whipped up enough talk about Obama's place of birth that Obama released the long-form birth certificate from Hawaii.

Suppose that host felt compelled -- in the days before the Romney fund-raiser -- to raise questions again about whether Obama was born in Hawaii -- which he was.

Suppose that host is the star of "Celebrity Apprentice," Donald Trump, playing to the birther fringe when the attention should have been on Romney -- not Trump.

For example, this exchange Tuesday with CNN's Wolf Blitzer.

"Donald, you and I have known each other for a long time. And I don't understand why you're doubling down on this birther issue after the State of Hawaii formally says this is the legitimate birth certificate. He was born in Hawaii.

"Why are you going through all of this, Donald?"

"Well, a lot of people don't agree with that birth certificate. A lot of people don't think it's authentic."

And the Obama birth announcements in two Honolulu newspapers? "Did the conspiracy start in 1961," Blitzer asked, when Obama was born?

"That's right," Trump said.

Suppose the Romney explanation goes like this: He cannot be responsible for everything his supporters say. He "has said repeatedly that he believes" Obama was born in the U.S."

Suppose the Romney campaign tries to change the subject back to jobs. "The Democrats can talk about Donald Trump all they want -- Mitt Romney is going to talk about jobs and how we can get our economy moving again."

Suppose that it wasn't the Democrats talking about Trump that caused the distraction. Suppose it was Trump yapping about where Obama was born that's the problem.

So suppose what Trump the boss on "Celebrity Apprentice, Political Consultant" edition, would say to the contestant who gave Trump the birther/Romney fund-raiser any kind of prominent role -- especially on the day when Romney clinched.

"You're fired."

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Lynn Sweet

Lynn Sweet is a columnist and the Washington Bureau Chief for the Chicago Sun-Times.

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This page contains a single entry by Lynn Sweet published on May 30, 2012 6:39 AM.

President Obama official schedule and guidance, May 30, 2012. Jewish American reception was the previous entry in this blog.

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