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White House 2010 Easter Egg design

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2010 White House Easter Egg Design Revealed

Today, the White House is unveiling the official souvenir egg and logo for the 2010 Easter Egg Roll. An image of the egg is below.

This year's egg comes in four colors - purple, pink, green, yellow - and includes the stamped signatures of the President and First Lady.

In a continued effort to make the Easter Egg Roll more environmentally friendly, all eggs have again been crafted in the United States from Forest Stewardship Council-certified hardwood. The packaging has also been designed to minimize waste and environmental impact, helping to create a 'greener' Easter Egg and Easter Egg packaging.

Below is information on the packaging:

Made from Sustainability Forest Initiative (SFI) - certified paperboard
SFI paperboard uses no wood fibers from endangered forests
ยท The printed carton is easily recyclable when collected and processed in a municipal or community Paperboard Recycling Program
Features vegetable oil-based inks and a water-based coating

The National Park Foundation (NPF) produces and sells the White House Easter Egg. The egg is given as a souvenir to all children 12 years and younger who attend the White House Easter Egg Roll on the South Lawn, which is part of the National Park System.

Anyone can view and purchase the souvenir egg online via the National Park Foundation website at: easter.nationalparks.org

The 2010 Easter Egg Roll will take place on Monday, April 5th. The White House Easter Egg Roll is focused on promoting health and wellness with the theme, "Ready, Set, Go!".

All of the activities will encourage children to lead healthy and active lives, which is a central part of the First Lady's Let's Move! initiative, a national campaign to combat childhood obesity.

For more details on the event please visit www.whitehouse.gov/eastereggroll

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Lynn Sweet

Lynn Sweet is a columnist and the Washington Bureau Chief for the Chicago Sun-Times.

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This page contains a single entry by Lynn Sweet published on March 8, 2010 9:46 AM.

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