WASHINGTON--Obama campaign manager David Plouffe stars in a new video aimed at small donors--but when you click the button to give, the minimum is listed as $300. The Obama campaign has yet to release its June fund-raising numbers and that suggests they did not raise as much money as they hoped.
The Obama campaign is able to customize their pitches--the amount of money contributed in the primary and general campaign is noted, as in the note sent to one donor. "Our records indicate that you have given the maximum for the primary campaign and at least $0 toward the general election, which means you are $2,300.00 from your general election limit." A hard soft sell.
click for pitch letter.
The McCain campaign is bragging that they are out-raising and out-spending us.
They had their best month ever in June, and combined with the Republican National Committee, they now have more than $95 million in cash on hand.
With this massive fundraising effort, they claim they've been out-spending us 3-to-1 on TV ads over the past couple months.
Unfortunately, when it comes to collecting giant checks from Washington lobbyists and special interest PACs, McCain and the RNC do have a lot to brag about.
They are raking in huge donations from those who want to keep Washington just the way it is. And they are pulling ahead in the money race.
To compete against these big money interests in all 50 states, this campaign is relying on you.
We need to respond to the McCain campaign and show them how presidential campaigns should be funded -- by ordinary people like you giving only what you can afford.
You've been extremely generous with our campaign. Your support enabled this movement to become what it is today, and we are extraordinarily grateful.
I recorded a short video in my office about what we're up against and why we need your help to answer John McCain and the RNC's June fundraising.
Our records indicate that you have given the maximum for the primary campaign and at least $0 toward the general election, which means you are $2,300.00 from your general election limit.
Watch the video and go All In for Barack today, by making a $2,300.00 contribution to fund our general election campaign:
As much money as they already have, this is just the beginning.
On top of their current $95 million in cash on hand, the campaign has said they expect to raise another $95 million by the end of the summer.
Based on their record so far, they're good for it.
They know that the big money interests will continue pouring millions into McCain's campaign, the RNC, and shadowy outside money groups -- whatever it takes to stop our movement so they can hold on to their influence in Washington.
It's going to take unprecedented resources and organization to compete against this broken, entrenched system.
Together, we've created the largest grassroots movement in history, and your generosity has put us in a position to build a campaign for change in all 50 states. Now, we need your help to keep us in a strong position at this crucial moment.
Watch the video and make a contribution of $2,300.00 now to go All In for the general election and help this movement take on John McCain and the RNC:
Together, we have already accomplished so much in this campaign. But we cannot take it for granted.
This grassroots movement won't just happen on its own. It's up to you to make it happen.
John McCain and the RNC are committed to stopping us -- and they are prepared to raise and spend as much as they can from Washington lobbyists and special interest PACs.
We must let them know that this time, the election won't be bought by big money interests. And that a campaign of grassroots donors can overcome the entrenched Washington powers to bring about the change we need.
It's up to you. You are in a position to make a huge difference for our campaign right now -- please make your contribution of $2,300.00 to go All In for Barack today:
Obama for America