Just a few blocks from his home in Chicago, Sen. Barack Obama (D-Ill.) starts the publicity machine for his second book Tuesday morning at the venerable 57th St. Books, in the city's Hyde Park community near the University of Chicago.
The hype includes an Oprah show (Oprah is touting Obama for president. Obama is selling his book. Oprah is a major force in book selling) and a book tour starting in Chicago and ending in Milwaukee on Oct. 31 with runs across the country in between.
Overlaying the book blitz for Obama will also be a schedule of political appearences--fundraising for Democratic candidates and rallying the troops as it gets closer to the Nov. 7 elections.
SUNDAY UPDATE: The hype over the book triggers more hype about Obama's presidential ambition. It's a political symbiotic perfect storm. As part of the public relations roll-out, Obama's team made a deal for Time Magazine to run excerpts. He's on the cover with the headline ``The Next President,'' and a column by Joe Klein. Klein asks Obama about his presidential ambitions.
``Obama replies that after November, I will think about how I can be most useful to the country and how I can reconcile that with being a good dad and a good husband," he says carefully, and then adds, "I haven't completely decided or unraveled that puzzle yet."
Which is even closer to a yes—or, perhaps, it's just a clever strategy to gin up some publicity at the launch of his book tour.''
Klein, the author of ``Primary Colors,'' the thinly disguised novel about Bill Clinton, has a long history of observing political phenomena. Perhaps that is why his article, of the many written about Obama, is far more tempered and contexted.
``The current Obama mania is reminiscent of the Colin Powell mania of September 1995, when the general—another political rainbow—leveraged speculation that he might run for President into book sales of 2.6 million copies for his memoir, My American Journey. Powell and Obama have another thing in common: they are black people who—like Tiger Woods, Oprah Winfrey and Michael Jordan—seem to have an iconic power over the American imagination because they transcend racial stereotypes.''
from the publisher...
Obama book tour
10/17/2006 57th Street Books
1301 E. 57th Street Ticketed event
Chicago, IL 60637
10/17/2006 Borders Books
830 N. Michigan Avenue Ticketed event
Chicago, IL 60611
10/17/2006 First United Methodist Church
Sponsored by Book Stall at Chestnut Court 77 West Washington Church
Chicago, IL 60093
10/18/2006 Barnes & Noble
55 Old Orchard Center
Skokie, IL 60077
10/19/2006 Barnes & Noble
33 East 17th Street
New York, NY 10003
10/20/2006 Kennedy Library Forum
John F. Kennedy Library, Smith Hall Ticketed event
Boston, MA 02125
10/21/2006 Free Library of Philadelphia
Montgomery Auditorium, 1901 Vine Ticketed event
Philadelphia, PA 19103
10/23/2006 Orpheum Theatre, Presented by Changing Hands Book Store
TICKETED EVENT 203 W Adams St
Phoenix, AZ 85003
10/24/2006 Tattered Cover Bookstore
1628 16th Street Ticketed event
Denver, CO 80202
10/25/2006 Book Passage Luncheon
Ticketed event Please call store for details
San Francisco, CA 94111
10/26/2006 Benaroya Hall, 200 University St
presented by Elliott Bay Book Co. For information, please contact store
Seattle, WA 98104
10/27/2006 California African American Museum
Presented by Esowon Books 600 State Drive, Exposition Park
Los Angeles, CA 90016
10/28/2006 Texas Book Festival
Texas State Capitol's House Chamber Wristband event
Austin, TX 78701
10/30/2006 Borders Books
600 Hennepin Avenue
Minneapolis, MN 55403
10/31/2006 Alverno College's Pitman Theater
Presented by Schwartz Books Ticketed event
Milwaukee, WI 53234