Chicago Sun-Times
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New Detroit Lions logo ought to solve everything

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detroit-lions-new-logo.jpgTo say that the Detroit Lions had an unsuccessful season last year is like saying that "Gigli" fell short of expectations at the box office. It's a woeful understatement.

But, today there is reason for optimism in the Mitten State.

You see, after an 0-16 season, the Lions have addressed the most obvious factor in their historically inept season.
Detroit has added teeth to its new Lions logo. Only time will tell if the product on the field also has teeth.

The franchise revealed subtle changes to the logo and how the word "Lions" is spelled out during a news conference Monday attended by dozens of fans.

Detroit stumbled to the NFL's first 0-16 season last year and has the first pick Saturday in the NFL draft.

The leaping lion appears more fierce, while the team name features an italicized slant.

The team says the changes are consistent with its "sense of mission and direction."

As a long-suffering Lions backer, I support any change the franchise's status quo. That said, anyone who rushes out to buy the new merchandise needs to seriously consider their relationship with the team. Should they really be rewarding such terrible play by spending their hard-earned money on a futuristic new logo?


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3 Comments

The lion's name is still Bubbles, right? I think that balances out any added ferocity.

I think the sarcasm in the title of this post says it all. Well done.

THEY SHOULD HAVE KEPT THE OLD ONE. THE NEW ONES SUCK. boooooooooooooooooooooooooooooooooooooooooooooooooooooooo!

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This page contains a single entry by Kyle Koster published on April 21, 2009 10:37 AM.

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