(In-game screenshot from ncaafootball.easports.com)
Video game college football just got a whole lot more interesting. For those who didn't think it was possible to improve perfection, Erin Andrews is coming to NCAA Football10.
In a move that can only be described as brilliantly innovative, the ballyhooed ESPN personality will appear as a sideline reporter in the perennial hit video game. She'll join the virtual broadcast team of Kirk Herbstreit, Brad Nessler and Lee Corso. "Andrews will also be featured in a major NCAA Football 10 mode that will be revealed at a later date," according to an EA Sports press release.
It's Venn diagram marketing at it's finest: Dudes like Erin Andrews. Dudes like NCAA Football games from EA Sports. Put those two circles together, and you've got yourself a winning combination (and a far more attractive Venn diagram than we were ever presented with in grade school).
Andrews will also provide peripheral hype leading up to the game's July 14 release over who will be the the four -- yes, four -- cover athletes from this year's version of the game. A different player will be featured on the cover of each of the game's platforms: Xbox 360 , the PlayStation2, PlayStation3 and the PSP.
In a video posted on the game's Web site today, Andrews posits that Percy Harvin (from her alma mater, Florida), Texas Tech's Michael Crabtree and possible future Detroit Lion Matthew Stafford will be among those to grace the cover.