July 2010 Archives


The donkey is not the real ass in this story.

In what is being called an advertising campaign - the worst "Shrek" capmaign ever? - children ended up in tears as a shrieking donkey was forced to parasail over the beach at a Russian resort town. The stunt ended with the frightened animal eventually being dragged across the water before being pulled to safety, according to BBC reports.

"The donkey screamed and children cried," regional police spokeswoman Larisa Tuchkova said. "No-one had the brains to call police."

Witnesses near the beach on the Sea of Azov in the Krasnodar region said the donkey had been "screaming" in fear as it was pulled through the air in front of horrified spectators.

"It was put up so high into the sky that the children on the beach cried and asked their parents: 'Why did they tie a doggy to a parachute?'" one witness told a local paper.

Police are investigating and the businessmen responsible, unnamed in reports, may face criminal charges for animal cruelty.


Oh Reuters, thanks for the thorough coverage of the Prefontaine Classic Diamond League race between Walter Dix and Tyson Gay. Not since the Nashville Predators' Pekka (Rinne) came up huge in the NHL playoffs have we had such rich material for awkward headline writing.

To make it an even richer read, Dix gave the following gem of a quote, to be filed in the "not making this up" category:

"I was a little sloppy out of the blocks, but I was able to hold on. But I'm a little beat up, too."

Perfect fodder on a WTF Friday.

Thanks, BoingBoing.

If this doesn't cause Luke to turn back on his targeting computer, what will?

Master Yoda is joining the gang from a galaxy far, far away (turn-by-turn directions there available) to voice direction for the TomTom GPS system.

Yes, this is shilling, but it's shilling at its Star Wars best. If all ads were this awesome, we'd need nothing but ads to pass the time.

In fact, the only way this doesn't make me want a TomTom more is that it doesn't include an R2 droid upon purchase.

Now the debate begins - who does the behind-the-scenes spots better? Yoda, or Darth Vader:

Again, why quibble? Just set up a cable channel and run them all 24 hours a day.

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Here's something to chew on, political wonks. President Obama may just be magical afterall.

Or at least his chewing gum is.

In the great tradition of the Reggie Bar, but likely without any of those messy licensing payments to deal with, the president's face has found its way onto chewing gum packaging from a company called Kenafric, documented by tweeting traveler Mara Abrams in Tanzania and the subject of some discussion on BoingBoing, complete with "full of hot air" jokes.

This is not the first we've seen of the Obubblegum, which comes in at least one other flavor - orange. Though you have to wonder why no grape - we do live in a purple country, according to the president. Right?

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    This page is an archive of entries from July 2010 listed from newest to oldest.

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