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Helvetica is the movie font

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funnymargot.jpg

See more ("Up in the Air," "Little Miss Sunshine," "Madea Goes to Jail") at The Auteurs, where Adrian Curry writes:

Two of my favorite posters of recent years, those for "Margot at the Wedding" (2007) and "Funny Games" U.S. (2008) both used versions of Helvetica to great effect. "Margot" used a stylish Neue Helvetica Thin in pink, with the actors' names in the same size and type as the title, while "Funny Games" uses an unusually small point size for a movie poster title to great effect.

See "Why the Helvetica is Trajan the movie font?" from 2007.

2 Comments

Hmm, I wonder what fontastic movie might be on my list of the best of the decade?

You wrote that comment for the sole purpose of saying 'fontastic', didn't you? Come on now, fess up!

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epigraphs

"Tragedy is a close-up; comedy is a long shot." -- Buster Keaton

"There's nothing I like less than bad arguments for a view that I hold dear." -- Daniel Dennett

"Cinema is a matter of what's in the frame and what's out." -- Martin Scorsese (2007, but I've been harping on it for years)

"If you know exactly what you're going to say before you say it, why bother? (Also, holds true for writing and filmmaking.)" -- Errol Morris

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