Chicago Sun-Times
with Mark Lazerus

Notre Dame NG Louis Nix just can't help himself

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Louis Nix III gave himself the nickname Irish Chocolate. He has his own YouTube channel, with five episodes of his "Chocolate News," one of which has 23,000 views, another of which has 31,000 views. He's fast become a media and Internet darling. Oh, and he sang and danced to "Gangnam Style" at the Miami Heat game on Wednesday night (that video has more than 50,000 views).

But here's something you don't know about Nix.

"I don't like the attention," he said on Saturday, surrounded by several reporters, both local and national.

Wait. What?

"That's bad, right? it doesn't make sense," he continued. "I like making people laugh, but I don't like people saying, 'Oh, Louis, you're the greatest, you're the best.' I just like to be a normal guy."

He's quickly become one of the most recognizable players on one of the nation's most recognizable football teams. His quirky sense of humor and willingness to be silly have made him a fan -- and media -- favorite. His path to the spotlight began with a class he took for his Film and TV major.

"I wanted to get in the groove of it," he said. "I got in front of a camera a few times, I enjoyed it, I opened up, I saw that I could express my personality in front of everybody, and people enjoyed it. I made people laugh, made them feel good, and that's when I started doing my little YouTube channel, Chocolate News, and it just went on from there."

The fact that he had a difficult childhood, with 13 siblings, not a lot of money, and a dad who's been mostly out of the picture, makes his happy-go-lucky demeanor and genial presence all the more impressive.

"I just like to make people smile," he said. "I've been through a rough life, so, you know, I don't like to be just down and stuff. That's not how you should live. You should be happy."

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This page contains a single entry by Mark Lazerus published on January 5, 2013 5:31 PM.

Notre Dame coach Brian Kelly: "Leaving is not an option." was the previous entry in this blog.

ND's Kelly says college players can handle 15-game schedule is the next entry in this blog.

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