Most recently, Hopson was senior advisor and strategist for Real Good Idea, a consultancy for innovative agencies, services and marketing technologies. Other highlights of Hopson's career include serving as president and chief operating officer at Publicis Dialog, which he helped launch in the United States after Publicis acquired EvansGroup, where Hopson was president and chief operating officer.
Hopson had been serving as a consultant to Noble for several months. "As we became better acquainted, we recognized that his wealth of experience and proven leadership abilities, combined with a unique understanding of the changed media environment, will be a huge attribute to Noble as we continue to grow and expand," said Bob Noble.
Noble's Chicago clients include Behr, Country Financial, Grande Cheese and Midwest Airlines.