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Lewis Lazare follows Chicago media and marketing news

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12K_Niblets_Giants.jpgAn exhibit titled "The Real Men and Women of Madison Avenue" opens in Chicago on Apr. 7, at the Congress Gallery, 33 E. Congress. Curated by The One Club, a not-for-profit organization devoted to elevating creative work in the ad industry, the exhibit highlights the work of a number of legends who made the ad industry a fascinating business to observe and be part of back in the day.

The show is divided into sections covering topics that include "the early pioneers," "founders of Madison Avenue," "the creative revolution," and "the modern day empire builders." Memorable ads from famous ad men such as Rosser Reeves, Leo Burnett, David Ogilvy and George Lois, among others, are part of the show. The Chicago presentation, which runs through the end of April, marks the exhibit's first appearance outside New York City. From here it will travel to San Francisco and Toronto. The exhibit is being sponsored in Chicago by Columbia College, with additional support provided by Leo Burnett and DDB.

Columbia College's WCRX-FM (88.1) has received the Gold World Medal in the student station awards category at the New York Festivals. The 52-year-old competition recognizes excellence in radio and television in the areas of programming and promotion. Entries are judged by industry professionals from 25 countries.

For its winning 2009 entry, WCRX submitted a 30-minute audio montage of public service announcements and programming that included live Presidential election night coverage, the station's multi-platform public service broadcast promoting Green initiatives and the broadcast of the "Holly Jolly Trolley" annual fundraiser for the Greater Chicago Food Depository. Over the years, WCRX has won nearly 80 national and international awards.

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Lewis Lazare has written the Media Mix column for the Chicago Sun-Times for the past seven and a half years.

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