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Lewis Lazare follows Chicago media and marketing news

Kirk and Giannoulias ratings stars for the night in Chicago

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For one night only anyway, United States senate candidates Mark Kirk and Alexi Giannoulias were the new stars of late-night television in Chicago.

A debate between the two politicians that aired at 10:35 p.m. Tuesday night on top-rated WLS-Channel 7 handily beat two well-known late night talkers in the overnight Nielsen TV ratings in the Chicago market. The Kirk-Giannoulias debate, hosted by ABC News chief political correspondent and "Good Morning America" co-anchor George Stephanopoulos, scored a whopping 5.0 rating (175,00 households). That easily bested the 2.8 rating (98,000) "The David Letterman Show" pulled on CBS-owned WBBM-Channel 2 and the 2.5 rating (87,500) for "The Tonight Show with Jay Leno" on NBC-owned WMAQ-Channel 5.

No doubt the strong numbers for the debate, sponsored by the League of Women Voters and Channel 7, were in part a result of the continued intense media attention on the fight for the senate seat being waged between the two contenders. The fact the winner on Nov. 2 will fill the senate seat formally occupied by President Barack Obama only adds to the public's interest in the political battle.

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Lewis Lazare has written the Media Mix column for the Chicago Sun-Times for the past seven and a half years.

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This page contains a single entry by Lewis Lazare published on October 20, 2010 3:59 PM.

Don DuPree exiting WBBM-Channel 2 for Eberts' new movie review show was the previous entry in this blog.

TV ratings drop for Illinois gubernatorial debate is the next entry in this blog.

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