Chicago Sun-Times
Lewis Lazare follows Chicago media and marketing news

Gertrude Inc./Chicago launches Gulf Coast campaign to benefit restoration

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Now that the Gulf of Mexico oil well has been sealed, and the leaking has stopped, Gertrude Inc./Chicago has launched an effort to benefit Gulf Coast oil spill restoration entitled "A Bird In Hand Project." The integrated campaign consists of TV, print, web and online elements and is a forum for the public to contribute to the many organizations that still rely on donations are are working to clean and protect the wildlife and habitats in the Gulf Coast. "This project is important because it's helping remind the nation that the oil's not gone and that the impact from BP's drilling disaster is ongoing," said Aaron Viles, campaign director of the Gulf Restoration Network. All campaign components are housed at

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Lewis Lazare has written the Media Mix column for the Chicago Sun-Times for the past seven and a half years.

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This page contains a single entry by Lewis Lazare published on October 8, 2010 6:06 PM.

Les Grobstein to get expanded overnight show on sport talk WSCR-AM was the previous entry in this blog.

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