Chicago Sun-Times
Lewis Lazare follows Chicago media and marketing news

Sargento taps GolinHarris/Chicago for PR account

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Sargento Foods, a cheesemaker for more than 50 years, has selected GolinHarris/Chicago as its public relations agency of record. The firm will handle Sargento's PR efforts in four principal areas: consumer marketing, corporate communications, social media and public affairs. The account will be led by GolinHarris senior vice-president Amy Kennedy. Barbara Gannon, Sargento's vice president of corporate communications and government relations, said Golin is "large enough to provide insight and experience in many public relations specialty areas, while offering the personal attention and high-level counsel we need and expect from our agency partners." Founded in 1953, Sargento is owned and operated by the Gentine family and has net sales of more than $900 million.

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Lewis Lazare has written the Media Mix column for the Chicago Sun-Times for the past seven and a half years.

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This page contains a single entry by Lewis Lazare published on August 23, 2010 3:49 PM.

Illinois Lottery private management bid process: Camelot mulls its options was the previous entry in this blog.

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