An exhibit titled "The Real Men and Women of Madison Avenue" opens in Chicago on Apr. 7, at the Congress Gallery, 33 E. Congress. Curated by The One Club, a not-for-profit organization devoted to elevating creative work in the ad industry, the exhibit highlights the work of a number of legends who made the ad industry a fascinating business to observe and be part of back in the day.
The show is divided into sections covering topics that include "the early pioneers," "founders of Madison Avenue," "the creative revolution," and "the modern day empire builders." Memorable ads from famous ad men such as Rosser Reeves, Leo Burnett, David Ogilvy and George Lois, among others, are part of the show. The Chicago presentation, which runs through the end of April, marks the exhibit's first appearance outside New York City. From here it will travel to San Francisco and Toronto. The exhibit is being sponsored in Chicago by Columbia College, with additional support provided by Leo Burnett and DDB.