Chicago Sun-Times
Lewis Lazare follows Chicago media and marketing news

WBBM-AM set to launch anti-hunger radiothon

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On Friday, all news WBBM-AM (780) will conduct its 14th annual Good Neighbor Radiothon to raise money for the Chicago Anti-Hunger Federation. Familiar WBBM hosts and reporters, including Felicia Middlebrooks, John Hultman, Bernie Tafoya, Bob Roberts and Dave Marsett, will broadcast live throughout the day from the Federation's warehouse distribution center on the city's west side.

All proceeds raised during the radiothon will remain in Chicago and be used here. The Chicago Anti-Hunger Foundation serves on average 150,000 hungry people each month. In 2008, the Federation decided to accept, purchase and distribute only healthy, nutritional food.

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Lewis Lazare has written the Media Mix column for the Chicago Sun-Times for the past seven and a half years.

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This page contains a single entry by Lewis Lazare published on December 9, 2009 2:37 PM.

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