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Simon Calvert tapped for global planning role at DraftFCB

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Simon Calvert has been named global chief planning officer at DraftFCB, effective immediately. Based in London, Calvert will continue to play an integral role on the agency's European and United Kingdom leadership teams. As part of his new global responsibilities, Calvert and other planning leaders within the DraftFCB network will jointly set best practices and standards for strategic planning. In the process Calvert is building a core planning community across multiple offices. Calvert also will work closely with other strategic leads from digital, media, retail and analytics units to more sharply define DraftFCB's multi-disciplinary strategic assets. Calvert will report to Michael Fassnacht, DraftFCB global chief strategy officer. Calvert joined DraftFCB in 2006, as head of strategy for London.

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Lewis Lazare has written the Media Mix column for the Chicago Sun-Times for the past seven and a half years.

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This page contains a single entry by Lewis Lazare published on October 12, 2009 3:57 PM.

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