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Lewis Lazare follows Chicago media and marketing news

Euro RSCG/Chicago great place for Gen Y'ers new study says

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Euro RSCG/Chicago has been ranked No. 4 on the list of the top 50 Gen Y employers in Chicago in a new study released by Brill Street. The study, conducted over the past six months, explored areas such as compensation and benefits, employee perks, corporate social responsibility, advancement potential, training opportunities and the nature of the day-to-day work. Chicago employers whose workforces are comprised of at least 10 percent Gen Y employees were eligible for consideration in the study.

Brill Street, in its report, described Euro RSCG as a shop where "ideas flow freely, voices are heard, and Gen Y is valued." The study went on to say that Euro is a "leader in a highly creative industry and a great place to work." Responding to the study release, Euro RSCG Chief Communications Officer Eric Edge said the shop was "honored to have been the only ad agency to make the top 5 in this ranking."

Now if Euro could only win some big accounts for all those apparently happy Gen Y'ers!

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Lewis, do you have a link to the Brill Street study?

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Lewis Lazare has written the Media Mix column for the Chicago Sun-Times for the past seven and a half years.

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This page contains a single entry by Lewis Lazare published on October 26, 2009 11:36 AM.

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