The beleaguered DDB/Chicago's loss is Young & Rubicam/Chicago's gain. Jamie Overkamp, a refugee from DDB, has been named an associate creative director at Y & R. "Jamie is a perfect fit for Y & R," said Ken Erke, the agency's chief creative officer. "He's passionate, entrepreneurial and award winning."
Overkamp had been on the Budweiser team at DDB. But now that Anheuser-Busch InBev is cracking down on the hefty fees paid to its roster ad agencies and A-B's former creative honcho Bob Lachky is no longer with the company to help keep DDB's fee cushion properly plumped, there apparently wasn't enough money left in the payroll budget to keep Overkamp on board there.
Prior to DDB, Overkamp spent several years in New York, working at various blue chip shops, including Wieden + Kennedy, BBDO, Fallon, Cliff Freeman and Saatchi & Saatchi on accounts such as the British Broadcasting Corp., Snickers, Guinness, FedEx and Starbucks. Overkamp will work on Sears and other accounts at Y & R.
Overkamp has picked up various awards for his work along the way, including a prestigious Gold Cannes Lion for an interactive billboard for the BBC in New York's Times Square.
Lewis Lazare has written the Media Mix column for the Chicago Sun-Times for the past seven and a half years.

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