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Lewis Lazare follows Chicago media and marketing news

Two by Four/Chicago is having a party!

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"Party!" Now there's an exhortation that is sure to get the attention of a lot of local ad agency professionals who have suffered through a lot of miserable weather and agency downsizing in recent weeks. And there it was at the top of an open house invite emailed to us today. The man who invited us (yes, even us) to the office-warming event next week is David Stevenson, who is apparently anxious to show off the new digs of the agency he founded called Two by Four/Chicago. Among the shop's most high-profile clients, locally anyway, is the Chicago Bears. Two by Four, as Stevenson will tell you, used to be the lead agency for the Chicago White Sox, but then they weren't. And we'll say no more. It's a sensitive subject for Stevenson.

Still losing the White Sox account hasn't stopped Stevenson and his agency from moving on up and around in the local ad world to new offices at 10 N. Dearborn St., in the heart of the Loop. Several Chicago ad industry sources who have visited the offices told us how cool the new Two by Four space is. There's even reportedly a Sun-Times newspaper honor box at the entrance. How neat.

Though he always seems to be busy with one client or another, Stevenson may have a little more time over the next few months to enjoy his new office space, because he has passed responsibility for organizing the next Chicago Creative Club awards show to two new leaders: Matt Brennock of Fusion Idea Lab/Chicago and Liz Ross of Tribal DDB/Chicago. We know Stevenson worked hard to make a success of the 2008 awards show honoring the best creative work from Chicago ad agencies, and the event really was a vast improvement over the previous several sorry CCC shows. Now let's hope Brennock and Ross can match what Stevenson made happen.

In the meantime, let's party!

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Lewis Lazare has written the Media Mix column for the Chicago Sun-Times for the past seven and a half years.

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This page contains a single entry by Lewis Lazare published on February 13, 2009 4:52 PM.

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