Instead of doing something useful with its mega-millions, like purchasing a yacht (name suggestion: Terms of Enjambment), the Chicago-based Poetry Foundation -- which publishes Poetry magazine -- decided to make its flagship product available via iPhone and iPad.
An annual subscription fee of $29.99 gets you a digital version that includes content from the print edition and a monthly podcast. There's a discussion guide as well. It's available at the Apple Newsstand.
"By making the magazine available on iPad and iPhone, we hope to engage new readers and expand our accessibility for international users," outgoing Poetry editor Christian Wiman said in a statement. "The digital edition maintains the elegance of the print magazine while enhancing the reader's experience though expanded content, such as a discussion guide and editors' podcast. We're excited for this opportunity to make Poetry available to the growing community of digital readers."
Cost-wise, a Poetry spokeswoman said, "by partnering with 29th Street Publishing we were able to get an out-of-the-box solution - which meant that we didn't pay anything up front for the app."
Which means there's more money for a yacht?